Tottenham Hotspur have secured a new shirt sleeve sponsor after Cinch pulled out of their contract. Kraken, a prominent crypto platform founded in 2011, will now feature on the sleeves of Spurs’ kits. This partnership marks a significant milestone as Kraken becomes Tottenham’s first-ever crypto partner.
Kraken is known for being one of the longest-serving platforms in the cryptocurrency industry. They offer a wide range of services, including buying, selling, and trading digital assets. With a solid reputation and a global presence, Kraken aims to bring innovation and expertise to their partnership with Spurs.
The agreement with Kraken comes at a crucial time for Tottenham, who are gearing up for the upcoming season. The new sponsorship deal will provide financial support and strengthen the club’s commercial portfolio. The deal is expected to easily surpass the value of the previous sponsor, Cinch. Fans can expect to see the Kraken logo on the team’s shirts starting from the next match.
This partnership underscores Tottenham’s commitment to embracing new technologies and trends. By aligning with a well-established crypto platform like Kraken, Spurs demonstrate their forward-thinking approach and readiness to explore the digital finance world.
The club expressed excitement about the new partnership, highlighting Kraken’s reputation and the potential benefits for both parties. Kraken, in turn, is thrilled to join forces with a prestigious Premier League club like Tottenham Hotspur.
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